Commonwealth means little to Britain's "youth"Friday 31 October 2008
Commonwealth means little to Britain's youth
Despite next year marking the 60th anniversary of the modern Commonwealth, a recent survey commissioned by Saga Holidays*, reveals the Commonwealth means little to the great majority of Britain's young people.
The survey demonstrated a huge knowledge-gap between the generations:
* Over one-in-ten 16-24 year-olds believe George Bush is leader of the Commonwealth.
* Just underhalf of 16-24 year-olds know it is the Queen whereas 87% of over 50s answered correctly.
* Only one quarter of 16-24 year-olds know the USA is not a Commonwealth state.
However, it seems we could all do with a refresher course, as two-thirds of those surveyed couldn't correctly say how many Commonwealth states there are. The 53 independent states are mainly former British colonies and territories with historical ties to Britain.
Emma Soames, Editor-at-Large of Saga Magazine, says: "It's not surprising there is a knowledge-gap between the age groups; more mature generations, like our customers, grew up in a time where the Commonwealth was fundamental to the British way of life. But let's not forget it remains important today for young and old, and that people of all ages should refresh their understanding of the Commonwealth."
To celebrate the diamond anniversary of the Commonwealth next year, Saga Holidays launches an exciting new World Cruise itinerary. Departing from Southampton on January 5 2009, the 104-day Commonwealth Cruise onboard the Saga Rose will be your chance to celebrate the diversity of 21 Commonwealth nations. Covering 32,499 nautical miles and stopping at 39 ports of call, this promises to be a holiday of a lifetime and an opportunity to holiday in some of the world's most interesting and exotic destinations.
Idyllic islands feature strongly, starting with five Commonwealth islands in the Caribbean. After calling at fascinating Latin American destinations, a host of South Pacific islands await, all equally beautiful but offering very different cultural experiences.
Saga Rose continues to New Zealand and Australia, before heading to Singapore, Sri Lanka, the Maldives and India. Return home, enjoying Cyprus and Malta. On this holiday of a lifetime you will cruise both the Panama and Suez canals, while visiting a number of maiden ports to Saga Rose including the culturally diverse Commonwealth states of the Solomon Islands, Vanuatu and Papua New Guinea.
For further details on the full itinerary of this and other Saga cruises please call 0800 056 5880 or visit www.saga.co.uk/travelshop
* Research conducted by BMRB amongst 1002 people aged 16 .
* Saga cruises are for people aged 50 and over. A travelling companion may be aged 40 or over.
* All prices quoted are subject to availability and are the lowest available at time of going to press
* Saga cruises are available direct and through branches of Thomas Cook
For further press information please contact the Saga Press Office on: 01303 771118.
Share this page
The Saga Group Communications Team only deal with enquiries from the media.
If you're not a journalist, visit our contact us page for a full list of telephone numbers.
Head of Communications, Saga Group Saga Holidayslisa.email@example.com
Senior PR Manager, Insurance and Personal Financeangela.firstname.lastname@example.org
PR Manager, Saga Holidays and Cruisesnaomi.email@example.com