Pets enjoy a credit crunch-less Christmas

Saturday 12 December 2009

Pets enjoy a credit crunch-less Christmas

  • Over half of owners buy their pet a present
  • Over a quarter of pets get a Christmas stocking
  • Wise over 50s less likely to feed their pets fattening treats

Christmas is a time to celebrate with loved ones, including those of the four-legged variety, research* by Saga Pet Insurance has revealed. Over half (53%) of cat and dog owners splash out on presents for their furry friends, with women being the most generous (56% women give presents vs 48% men). Over a quarter (28%) of owners will also treat their pets to a Christmas stocking.

Pets are certainly not going to go hungry this year with a fifth (18%) of all owners planning to serve their pets a traditional Christmas lunch of turkey and all the trimmings. One in seven (14%) over 50s would also rather spend extra time in the kitchen cooking their furry friend a special Christmas lunch tailored to their diet. The over 50s are also found to be the most health conscious owners with just 30% planning to give their pets extra food such as chocolate, compared to 37% of under 50s.

For many people, pets are seen as members of the family and a very close companion. This is particularly true among the over 50s generation, with over 1 million of them owning a cat and a dog. As such, a quarter (24%) of the over 50s will sign cards from their pets as well as themselves.

Appearance is also a priority with 7% of Britons giving their pets a special groom ahead of the 25th December and a seasonal style conscious 6% of owners even dress their pets up in a special festive outfit.

Saga has published a free guide which provides advice and guidance on the main aspects of pet health. To obtain a copy please go to www.saga.co.uk/pet or call 0800 056 5096.

-ENDS-

*Analysis carried out by Opinium Research on an online poll of 2,050 British adults between 11th and 13th February 2009, and 836 cat and dog owners. The information contained in our press releases is intended solely for journalists and should not be used by consumers to make financial decisions.

For more information please contact the Saga Press Office on 01303 771529.

The information contained in our press releases is intended solely for journalists and should not be used by consumers to make financial decisions.

Share this page

Get In Touch

The Saga Group Communications Team only deal with enquiries from the media.

If you're not a journalist, visit our contact us page for a full list of telephone numbers.