Press release

50 years of Corrie and the over 50s are still gripped

Thursday 28 October 2010

Celebrating its 50th birthday on the 9th December, Coronation Street continues to draw over nine million* Brits to their sofas each episode. As the show reaches the 'Saga age' of 50, Saga asked almost 13,000 people about their favourite memories and predictions for the future of the show.

Research from the Saga’s poll of people over 50 found that one in four (26%) are avid in “Corrie” fans. Of those, nearly a third (31%) voted Richard Hillman’s canal crash as the programme’s most dramatic moment. Other high impact events included Liam Connor’s murder (13%) and Tony Gordon’s death (10%).

Crowning Corrie’s Characters

When asked about their all time favourite characters, the Saga panel said:

Favourite Male Character:

1. Jack Duckworth (31%)

2. Ken Barlow (11%)

3. Norris Cole (10%)

Favourite Female Character:

1. Blanche Hunt (23%)

2. Hilda Ogden (17%)

3. Rita Sullivan (16%)

Favourite Baddie:

1. Richard Hillman (21%)

2. Tony Gordon (18%)

3. Tracy Barlow (17%)

When asked what might happen to the programme in the next 50 years, over one in ten people (11%) fear that the Street may go the way of some real-life local high streets, and be knocked down to build a new branch of FreshCo’s. However, almost one in five (18%) people imagine a more fanciful development, believing that, having discovered the secret of eternal life, Ken Barlow will still be there dreaming of intellectual fulfilment.

Katy Bravery, Editor of Saga Magazine, comments "It is testament to Coronation Street's unique and enduring appeal that so many of Saga Magazine's 650,000 subscribers should respond so enthusiastically to an opinion poll about their favourite moments and characters. And they're not alone. In the magazine's November edition the series' creator, Tony Warren, former deputy leader of the Labour Party, Lord Hattersley, and leading TV critic Andrew Billen offer their own fulsome tributes to the Grande Dame of TV soap operas as she celebrates her half century. As 'Corrie' is about to discover, life after 50 is an interesting place to be!”.


Full survey findings, plus tributes to the soap from its creator, Tony Warren; lifelong fan Roy Hattersley; and TV critic Andrew Billen can be found in the November issue of Saga Magazine.

For further information, please contact the Saga Press Office on 01303 771529

The Saga Populus poll was conducted from 10th – 17th September 2010 of 12,943 people

*BARB viewing figures for w/e 17th October 2010 CORONATION STREET (FRI 2029) 9.48 million viewers



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