Less than half of people under 50 know their neighbours by nameWednesday 18 December 2013
• Less than one in ten people regularly meet up with neighbours for a cup of tea • The over 50s are more likely to know, talk to and count their neighbours as friends than under 50s • Younger people, who say they would like to know their neighbours better and are encouraged to get to know them this Christmas.
Less than half of people under 50 know their neighbours by name
People across the country are being urged to use the festive season as a way of getting to know their neighbours, with research by Saga Home Insurance showing younger age groups in particular barely know the people they share a postcode with*.
The research shows that while almost 60% of under 50s will pop a Christmas card through their neighbours’ mailboxes, less than one in ten are likely to sit down for a cuppa and mince pie.
Around 40% of under 50’s admit they don’t know their neighbours well enough to say hello, while one in five admit they only know their neighbours by sight and only 22% count their neighbours as good friends.
That’s in sharp contrast to older generations with 45% of over 50s counting the people next door as good friends. The over 50s seem to be at the heart of neighbourliness, often lending a hand to take in parcels 94%), putting the bins out (58%) and watering the plants for their neighbours (37%).
Although the research also reveals that this is not the way people want it to be - a third of under 50s actually wish they could get to know their neighbours better, to be able to have a chat across the garden fence or to help out when needed. Indeed being friends with neighbours can improve your home security if you are out at work all day or going on holiday you can be confident that someone will keep an eye on your home for you.
Emma Soames, editor-at-large, Saga Magazine, commented: “The over 50s are much better at neighbourliness: they feed pets, put out the rubbish and know their neighbours name. It's bred in the bone - or rather it grows across the garden fence. In my area friendships now seem to start with neighbours taking in each other's' parcels when the postman calls. The over 50s are good at this as more of us are at home in the daytime. Without wishing to become a postal depot, I love it when the young mums or dads drop round to pick up their Amazon parcels with a gorgeous baby on their arm, and you can imagine how many parcels get delivered at this time of year!
But Christmas is a great excuse for everyone in my street to get together and I must admit, some of the best parties I've ever been to are the Christmas parties that my neighbours have thrown because they have a mixture of ages and it’s just a short walk home.”
Saga Home Insurance offers the following tips on getting to know your neighbours:
1. Hand deliver a Christmas card or, better still, one with an invitation to drop round for a mince pie and a glass of something warming
2. Send a card even if you don't know your neighbours name, just address it their house number. Acts of kindness like this encourage people to talk
3. Don't hesitate to ask a favour: neighbours like to help, and older neighbours especially love to know they are useful.
Notes to Editors
• *The research for Saga was carried out Populus between 15 / 11 / 2013 and 17 / 11 / 2013 amongst a panel resulting in 2,010 respondents.
• Regional data available upon request
Saga Home Insurance
Saga Home Insurance is designed for the over 50s and provides:
• Up to a 20% discount when people buy a combined buildings and contents policy online**
• Free Home and Heating Emergency cover (worth £59.99) for the first year when added to a Saga Home Insurance policy.
• Increase the sum insured by 10% for religious festivals, such as Christmas
• Up to £500,000 buildings and up to £50,000 contents cover as standard
• Higher levels of cover available through the Saga TailorMade Home Insurance policy
• New for old replacement of contents
• Full protection when home is unoccupied for up to 60 days in a row.
**14% of online quotes would see a 20% saving off the undiscounted offline price based on rates in force in November 2013.
Share this page
The Saga Group Communications Team only deal with enquiries from the media.
If you're not a journalist, visit our contact us page for a full list of telephone numbers.
Paul V. Green
Director of Communicationspaul.firstname.lastname@example.org
Head of Communications, Saga Group Saga Holidayslisa.email@example.com
Senior PR Manager, Insurance and Personal Financeangela.firstname.lastname@example.org
PR Manager, Saga Holidays and Cruisesnaomi.email@example.com
PR Manager, Saga Insurancemark.firstname.lastname@example.org