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Experience is everything

Watch our new campaign and help us redefine what ‘old’ means.

What could you do with Equity Release?

Buying their first home was the smartest decision Ashok and Aruna ever made. Watch our new TV ad to find out why.


Celebrating Experience

Watch the first advert from our new campaign, Experience is Everything, which starts with a tongue-in-cheek look at the word ‘old’…


All those unforgettable holiday memories

Experience is a wonderful thing when it comes to choosing a holiday...


"I've got dolphins to swim with"

With Saga Plus insurance, your price stays the same for 3 years if nothing changes (T&CS apply). So you can spend your time doing... whatever you feel like doing.


Explore our products

Our experience has taught us a thing or two about creating products that are perfect for people over 50. Learn more about what we have to offer below.