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What is Now TV?

Lynn Wright / 23 June 2016 ( 14 September 2018 )

Enjoy Sky TV with no satellite dish, box or contract. Now TV delivers great sports, film and TV entertainment on demand over your internet connection.

A couple watches Now TV

If you’ve always hankered after Sky TV but don’t want to be shackled to an expensive contract and have to install a satellite dish and Sky box in your home, then Sky’s Now TV service may be the perfect solution.

Now TV is a non-contract, video-on-demand service. An alternative to Netflix and Amazon Prime Instant Video, it offers a low-cost way to watch Sky's exclusive sports content, movies and a full range of TV channels, catch-up services and popular TV box sets.

What is the best way to watch digital TV?

How do I watch Now TV?

There are loads of different ways to watch Now TV. You can watch it online through a web browser or using an app on a huge range of devices. 

These include Windows and Mac PCs and laptops, tablets, smartphones, games consoles such as PS4 and Xbox 360, smart TVs and devices such as Chromecast, as well as set-top boxes that connect to your TV – such as Apple TV and Sky’s own Now TV Box.

Ideal for family viewing, you can register up to four devices to any one Now TV account and watch different content on two separate devices at the same time. 

You’ll need a decent broadband speed – opt for a trial and check the programme quality to see if your broadband is up to speed.

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What do I get with Now TV?

Now TV’s content mirrors Sky’s satellite offerings with individual sports, movies and TV channel options. 

However, all three are available separately rather than in Sky’s normal bundle deals, and you can cancel and restart each service as you wish.

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How much does Now TV cost?

Unlike Sky’s complex pricing structures for its TV, broadband and telephone packages, Now TV’s pricing is relatively straightforward.

The Now TV Sky Cinema Pass pass offers more than 1,000 movies on demand along with 16 movie premieres every month and costs £9.99 a month. New movies feature – albeit not the very latest releases – and there’s wide range of genres with plenty of family friendly films.

The Now TV Entertainment pass includes catch-up TV, popular box-sets such as Game of Thrones, The Sopranos, The West Wing, as well as live TV channels such as Sky Atlantic, Sky 1 and Sky Living costs £6.99 a month.

Both have a 14-day free trial.

Now TV Sky Sports pass comes in variety of options, including a day pass for £6.99 and a monthly pass for £33.99. Ideal for sports fans, it offers seven Sky Sports channels, covering events such as Formula 1, PGA golf, cricket and international rugby.

Designed to be rolling subscriptions, the monthly passes renew automatically but with no contract, you can cancel and stop paying at any time.

You can buy a Now TV Box to connect to your television from the Now TV website or from stores such as Argos, Currys and Tesco. 

The box itself is very cheap at around £15 and many stores throw in a month or two of a discounted Movie or Entertainment pass to get you started, making for some incredible savings.


What is a web browser?

Whenever you look at pages on the web with your computer, tablet or mobile phone, you use a program or app called a web browser.

Before the likes of iPads and smartphones became so popular, most of us went online through our computers. 

On machines running the Microsoft Windows operating system, the most common web browser was Internet Explorer. 

This is still available today, but there are now many more web browsers to choose from, from Apple’s Safari to Mozilla’s Firefox and Chrome, which was developed by Google.

What does a web browser do?

A browser is the piece of software that translates websites into something that looks clear and comprehensible on the screen of your computer or other online device.

If you are using a phone or tablet, the browser can ensure that the mobile version of the website is displayed – typically, this involves less detailed, cut-down pages which are better suited to smaller screens.

The browser should ensure that features such as video contained within a web page or high-resolution images run properly on your computer.


The opinions expressed are those of the author and are not held by Saga unless specifically stated.

The material is for general information only and does not constitute investment, tax, legal, medical or other form of advice. You should not rely on this information to make (or refrain from making) any decisions. Always obtain independent, professional advice for your own particular situation.

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