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BBC Good Food Show exclusive VIP package

A seasonal celebration of food and drink with Possibilities VIP treatment all the way including private lounge access, a goody bag of treats to take home and much more.

BBC Good Food Show will be back at NEC Birmingham this winter. There will be four days packed with top UK chefs cooking LIVE, great shopping from a huge range of independent producers and your favourite big brands, plus plenty of festive inspiration.

This year’s stellar line-up includes Michelin masters Michel Roux Jr and Tom Kerridge, queen of baking Mary Berry, family favourite Nadiya Hussain, the entertaining Hairy Bikers and Show favourite James Martin. It’s the ultimate day out for real food lovers. And you could be there as a VIP with this exciting ticket ballot.

Enjoy the full VIP package with Possibilities

We’ve got 20 pairs of VIP tickets to give away to Possibilities members – five pairs for each day of the event. Winners will enjoy a luxury experience, with early entry and pre-show VIP lounge access, plus all this:

  • A front block gold seat in the Big Kitchen
  • Early access
  • All day access to the exclusive VIP Lounge (from 8.30am) with talks, tastings and demos throughout the day
  • Complimentary glass of fizz
  • Tea, coffee, orange juice and morning pastries
  • Shopping bag
  • VIP cloakroom
  • VIP toilet facilities and car parking
  • Goody bag and cook book
  • Souvenir show guide and recipe collection.

More information about the prize and venue

Possibilities winners receive a pair of VIP tickets to the Show, valid on one day only. The VIP package includes entry to the Show, a front block seat in one Big Kitchen session, complimentary tea, coffee and morning pastries, one glass of fizz, shopping bag, VIP goody bag and a cookbook. Tickets are non-exchangeable and non-refundable. 

Event times

Thursday 30 November 10am-5pm
Friday 1 December 9am-6pm
Saturday 2 December    9am-6pm
Sunday 3 December 10am-5pm

Venue details 

National Exhibition Centre, Halls, Marston Green, Birmingham B40 1NT

Important information for parents and disabled guests

To help you and other visitors enjoy your VIP experience, please note that children under the age of 12 will not be permitted to attend as VIPs.

Disabled visitors or visitors with special requirements should book theatre seats by calling the Box Office to ensure the best possible seating arrangements. 

Spaces are available for wheelchair users and carers in all Big Kitchen sessions, available exclusively by calling 0844 338 0341. 

Carers for visitors with disabilities are able to access the VIP lounge free of charge - this includes a VIP seat in the Big Kitchen. 


Once the ballot has closed and the winners have been drawn, they will be notified by email to confirm they can attend. Winners will be given all the necessary information about how they will receive their tickets. Tickets are non-exchangeable and non-refundable, and cannot be transferred to someone else. Ballot prizes include tickets only, no travel or accommodation is provided unless stated.

Links to more information

BBC Good Food Show 

BBC Good Food Show - access information

BBC Good Food - travel information